HOME ➤ STUDIO ➤ MARCOVIS GUITARS

Marcovis Guitars

Case Study from Urbandale, Iowa

About Marcovis Guitars

Everything Your Guitar Needs. Marcovis Guitars has the highest-quality repair expert, focusing on stringed instrument repairs, upgrades, and servicing. Located in Urbandale, Iowa, Marcovis offers experienced, trained work, that will keep your guitar or other stringed instrument in the absolute best playing condition, and help you get the most out of your investment.
“Recently, I asked Mike at Marcovis Guitars to swap out some pickups on two of my guitars. Two pickups on one, and a bridge on the other. Happy to say that he did an amazing job! Everything works exceptionally and Mike took incredibly good care of my guitars. 5 out of 5 Stars”
“Local DSM luthier has another custom built guitar in our shop. These are amazing guitars. The wood work is unreal.”
“When I buy a guitar for myself, that’s not vintage, its hand made. Thanks Marcovis Guitars. It turned out magnificent! Can’t wait for it to mature into its ultimate open voice!”

The Job

Marcovis Guitars is one of most sought-after lutheries in the Midwest. Their precision craftsmanship and outstanding reviews was already solidified, but they had no digital presence to promote and sell. After a quick discussion with Driving Cap, it was clear that an online presence was not immediately addressed in their foundation.  As with all business marketing, a website is a necessity.  With this in mind, we collaborated Marcovis ideas into a vivid wireframe of what their website could look like!

The Results

For the first time, Marcovis Guitars has an online presence! Organic search analytics were set in place to guarantee results, and provide insight into their website page by page.
Content development, including copywriting, was done during the website’s building process, so content added to the website was appropriate and helped reach timeline goals for the build. The end result was a brilliant and custom website that exceeded every goal!

%

PageViews

%

Mobil Device Views

%

Total Users