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FORCE OF FOCUS

Case Study from Grimes, Iowa

About Force of Focus.

Embark on a journey of artistic transformation with a program dedicated to empowering each creative to live and work with unwavering passion and fulfillment. The mission extends beyond the realm of mere creative output; we aim to cultivate a lifestyle that resonates with the authenticity of our artistic endeavors, day in and day out. At the core of our initiative is the nurturing of robust self-belief systems, propelling artists to explore the boundless possibilities of their craft.
“Mike is one of the best self-confidence coaches I have had the pleasure of working with. His program is straight to the point, and there is no sugarcoating. He carries his own brand of “be a HWMF mindset” into every session with you. It is great that you are also able to reach out to him outside of sessions if you need it, unlike most therapy / self-help coaches. Having come from very dark places in my life, Mike was able to help bring out the inner badass that I know I could be.”

The Job

The Force of Focus, with motivational guru Michael Getz, approached us with a need to gain their client list. In order to allow for high-volume traffic, fast-loading videos, and external hyperlinks, they contacted Driving Cap. A fully functioning digital presence, with multiple offsite links, was key, along with a fast website that had a cohesive look to match their social media. With these capabilities in mind, Driving Cap got started!

The Results

The main features of the site included high-speed loading, multiple contact avenues, and the option for a custom online learning application.  Getz wanted the website to go live as fast as possible, so we got to work building out the website, with Force of Focus imagery and context, and pushed the site live in just 3 days!
Content development was done during the website’s building process. We were excited to partner with the Force of Focus staff, gathering all necessary content, and collaborating with Getz.  A lot of the content was already live on their old site, so transitioning was an extremely easy process for our team.
The end result was a fast, mobile-friendly site, with a bit of custom coding to make sure every aspect of the site worked perfectly.  Their website is now a promotional tool and will help them gather clients, teach online, and succeed for years to come.

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